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Marketing Moments
Q2 2024: PepsiCo's profits soar 12% despite drop in consumer...

Net revenue was $22.5 billion for Q2 2024, which was a less than 1% growth for the brand YoY

By Team PITCH

Marketing Moments
Paris Olympics: Sponsorship rev races past Rs 50cr mark, up...

As per people in the know, advertisers’ response to this Olympics has been good, thanks to a change in the....

By Sonam Saini

Marketing Moments
Paris Olympics 2024: Brands line up in sponsorship arena, 12...

According to sources, while advertisers have to spend between Rs 20-25 crore for co-presenting sponsorships, the cost for associate sponsorship....

By Sonam Saini

Marketing Moments
Adani celebrates Team India's aspiration to hear 'Desh Ka Geet'...

The campaign, anchored by a film, encapsulates the relentless dedication of Indian athletes

By Team PITCH

Marketing Moments
How marketers can leverage radio to build and strengthen brands

At exchange4media Golden Mikes - Radio & Audio Conference 2024, industry experts discussed ‘The Power of Sound: Leveraging Audio to....

By Team PITCH

Marketing Moments
Radio remains a great medium & is unlikely to go...

At e4m Golden Mikes Radio & Audio Conference 2024, Shashi Sinha, IPG Mediabrands CEO, shared industry insights as he recalled....

By Team PITCH

Marketing Moments
Steep licence fee & govt control hampering profitability: Radio experts

At the e4m Golden Mikes Radio & Audio Conference 2024, BIG FM’s Abe Thomas and Fever Network’s Ramesh Menon shared....

By Team PITCH

Marketing Moments
ICC Men's T20 World Cup 2024: Disney Star’s ad revenue...

Disney Star this year onboarded 59 categories of advertisers and 90 brands

By Tasmayee Laha Roy

Marketing Moments
Cannes Lions 2024: Fewer wins, more questions

India’s awards tally at Cannes Lions has shrunk to 18 this year, from 25 in 2023 and 47 a year....

By Kanchan Srivastava

Marketing Moments
Cannes Lions 2024: A muted day 4 for India, only...

Leo Burnett picked a silver while Ogilvy picked a bronze

By Mansi Sharma