Industry experts from across the spectrum predict what will dictate the marketing landscape in the coming months
Guest Column: Abbey Thomas, Chief General Manager - Head Marketing & PR, Volkswagen India Explores Marketing's 'Wow' Moments and Broader....
Guest Column: Ashish Aggarwal, Director, Product Growth and Marketing, Statiq Unveils Marketing's 2024 Roadmap - Profits, Personalization, and Ethical Practices....
In 2024, one can expect independent agencies to sharpen their edges with smoother efficiency, bolder innovations and engaging brand messaging
Programmatic advertising has made media buying automated, real-time and more measurable with AI offering real-time campaign insights for marketers, share....
Guest Column: Sachin Vashishtha, Chief Marketing Officer navigates the new horizon of marketing in 2024
BCCI has reportedly asked bidders to bid for 84 and 94 matches at Rs 375 crore and Rs 400 crore....
Guest Column: Shivam Ranjan, Head of Marketing at Motorola, Asia Pacific Unveils Tomorrow's Marketing Landscape By Navigating the Impact of....
Learning the art of personalisation and polishing data security management among other skills that marketing leaders want to gain this....
AI, Personalization, Segmentation, and Sustainability – Industry Experts Steer Into a New Era of Consumer Connection; AI to Take Centre....