Britannia Industries Ltd has launched a ‘Store Locator’ service to enable consumers to find their favorite Britannia products....

HDFC PayZapp, Dalmia Cement, SBI, Britannia, Parle Hide & Seek and Charged By Thums Up are the sponsors that came....

At e4m India Brand Conclave, Burman, Chairman of Dabur India, talked about the company's expansion strategy, future plans and more

Guest Column: Srinath Sridharan writes how Vinesh Phogat has fought enough obstacles to get to this global stage, be it....

The merger, however, could be an opportunity for advertisers as the sheer reach and diversity of the new entity mean....

TV AdEx expected to reach a total of Rs 35,575 crore this year, states Pitch Madison Advertising Report 2024

The campaign is part of the #TVSRide4Safety initiative

The campaign highlights a New 10 in 1 Deep Repair Treatment Hair Mask addressing modern hair concerns

Chatbots can give teeth to brands' marketing initiatives but often at the cost of human ingenuity, say experts

Shamsher Singh has held senior editorial roles in leading media houses for over two decades