Leo Burnett picked a silver while Ogilvy picked a bronze
The Indian contingent by far has won a total of 12 metals
McCann Worldgroup has 2 metals (1 Gold, 1 Bronze), Ogilvy has 3 metals (1 Silver, 2 Bronze), Early Man Films/Kundurkar....
The impressive wins for India came across two categories - Outdoor and Health & Wellness
e4m does a little bit of data crunching and future-gazing before the celebrations begin in Cannes
While the Indian contingent gears up to dazzle at the French Riviera, let’s have a look at their past performances,....
A recent move by Leo Burnett Israel to hand over awards to individuals who have worked on the campaigns has....
Advertising experts say human intervention is necessary even in tech-driven campaigns for spotting red flags; celebrities may now get wary....
The ad, created by TBWA/India, has drawn criticism for its very idea and has also been called a copy of....
From being a cotton thread with little shiny beads to being bluetooth-enabled and diamond-studded, the rakhi thread has come a....
Industry experts believe that despite some negative chatter about the nude photoshoot, the actor who has over 30 brands in....
The brand’s Vice-President, Marketing, talks about how the pandemic reshaped marketing strategies for Shyam Steel and plans for the upcoming....
In an interaction with e4m, Soumya Mohanty, Kantar Managing Director – South Asia, Insights Division, says brands in categories like....
Industry experts say smart and relevant marketing can help Uber get over the controversy
Experts opine that the actor is bigger than a few box office blips and the masses still love him