Tags STORY
Marketing Moments
Is TRAI’s suggestion to encrypt DD Free Dish channels even...

As per experts from the broadcast industry, the recommendation to encrypt DD Free Dish channels is “just to please DPOs”....

By Aditi Gupta

Marketing Moments
SDCs no silver bullet, but an important cog in the...

SDCs may add a layer of accountability, but not much further, say experts, adding that the advertiser must bear the....

By Tasmayee Laha Roy

Marketing Moments
Can Threads pull in more brands this year?

Amid rival X's floundering, Meta's microblogging platform Threads was up for a promising start; however, brands are still hesitant to....

By Sohini Ganguly

Marketing Moments
Contextual advertising: What’s the secret behind the resurgence?

Contextual advertising continues to attract marketers due to its ability to reach the target without using personal data; innovations in....

By Shantanu David

On The Move
Abhinav Kapoor appointed as CEO of Del Monte Foods

Abhinav Kapoor will lead the Del Monte Foods Senior Leadership Team across all functions and steer the long-term strategy for....

By Team PITCH

Marketing Moments
Reliance General Insurance unveils ‘Protection ka all-rounder’ campaign

The campaign is conceptualised by ^ a t o m network

By Team PITCH

On The Move
Roshni Das elevated as Vice President - Global Marketing at...

Prior to this, Roshni Das was Regional Chief Marketing Officer, GM, Asia Pacific and Japan

By Team PITCH

BrandTalk
‘Finolex Cables Announced CapEx Of 580 Crores To Enhance Manufacturing...

Amit Mathur, President - Sales & Marketing, Finolex Cables Ltd shares insights behind the ‘No Stress, Finolex’ Campaign, marketing strategy,....

By Ritika Raj

Marketing Moments
Glad about ads? Why viewers are favouring AVOD plans lately

Ads are now being accepted as a fair exchange for quality content sans the exorbitant prices, say industry watchers about....

By Shantanu David

Marketing Moments
Collective Artists Network acquires Terribly Tiny Tales

The acquisition is part of Collective Artists Network's aims to expand as a new media company

By Team PITCH