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Laxman Tari, Head of Brand & Digital at Legrand India, shares how the firm is utilising diverse marketing, immersive showrooms,....
Industry watchers share that in this busy market, the increasing penetration of AI is helping brands stand out in the....
Abhishek Karnani was named vice-president, Nandini Das as secretary, and Jaideep Gandhi as treasurer
During her maiden trip to India, the Asia CEO of BBDO spoke to e4m about her vision for the agency’s....
Devika Bulchandani, Global CEO of Ogilvy, and Piyush Pandey, Chairman Global Creative and Executive Chairman of Ogilvy India, share their....
Consumers in MP, Rajasthan, Chhattisgarh and Telangana may have an extra disposable income of Rs 70K Cr this fiscal, according....
The technology helps agencies provide data-driven insights and create pitches more efficiently and faster, thereby streamlining tasks & freeing up....
The sheer number of ad violations begs the question of whether agencies are having trouble interpreting the advertising body's guidelines
Creative spots that caught our eyes
