The mandate was won following a multi-agency pitch
Industry players say the language of the charter favours advertisers to the detriment of the agencies and that it could....
The ISA has released a model agency contract that demands a share in the rebates earned by media agencies and....
ISA’s model agency agreement puts forth 'Right to Audit the entire agency turnover including its entities and vendors', a demand....
While TV & print AdEx is expected to grow by at least 10%, digital AdEx is expected to grow by....
Industry experts share the additional tax burden might shrink the active user base of gaming companies and thus reduce the....
The regulator body has said these ads must avoid using images or themes that cause unjustified distress to consumers
In his 24 years in the industry, Dutt has worked on over 400 campaigns
The business will be handled from the agency’s office in Mumbai
The business will be handled by the agency’s Bengaluru unit