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Marketing Moments
Interim Budget 2024: What does media & advertising industry expect?

Although it's just Vote of Account, stakeholders have high hopes from the govt which range from higher DAVP ad rates....

By Team PITCH

Opinion
2024 uncovered: Navigating the new wave of consumer-centric marketing trends

Guest Column: Chaitanya Ramalingegowda, Director & Co-founder, Wakefit.co writes about long-form content, premiumisation, creator economy, interactive content and voice search....

By Chaitanya Ramalingegowda

Opinion
Marketing trends for 2024

Guest Column: Sheena Kapoor, Head - Marketing Corp Comm. & CSR at ICICI Lombard writes about emerging tech, evolving consumer....

By Sheena Kapoor

Opinion
Human + Machine: A CMO’s Vision For 2024 & Beyond

Guest Column: Ravi Santhanam, Group Head, Chief Marketing Officer and Head – Direct to Consumer Business, HDFC Bank writes about....

By Ravi Santhanam

Opinion
Exploring the Shifting Marketing Trends for 2024

Guest Column: Charu Malhotra, Chief Brand Officer & Group Head Marketing, APL Apollo Tubes Ltd writes about navigating the trends....

By Charu Malhotra

Opinion
Riding the Design Wave in 2024: A Sneak Peek into...

Guest Column: Independent consultant Shaswat Das writes how the design game will take some steep turns in 2024

By Shashwat Das

Opinion
Navigating 2024: Embracing Personalisation, Ethics, and Innovation in Marketing

Guest Column: Somesh Surana, Head- Digital Business Group and Marketing, HDFC ERGO writes how digital marketing, influencer and traditional marketing....

By Somesh Surana

Marketing Moments
Goafest 2024 to commence on 29th May

The 17th edition of the fest will go on till 31st May and will be held at the Grand Hyatt,....

By Team PITCH

Opinion
Marketing Trends to Watch for in 2024

Guest Column: Mark Titus, AVP, Nippon Paint India (Decorative Division) writes how 2024 will be lead by Immersive Experiences, Hyperpersonalisation,....

By Mark Titus

Opinion
Marketing trends to look forward to in 2024

Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities talks about how younger cohorts, meme marketing, Gen....

By Piali Dasgupta