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The industry speak is that campaigns will work on drawing audiences to both online and offline options with both relatability....
With the agreement, Coca-Cola now joins the ranks of Hindustan Unilever and Mahindra Auto as key sponsors for tournaments on....
As per sources, it is perhaps the first time that the auto major has associated itself at this scale with....
Joshee joins the agency from Wunderman Thompson
Ajit Varghese, Head of Network Ad Sales at Disney Star, spoke to e4m about offering free viewership to mobile users....
Industry experts cite split in IPL media rights, channels exiting FTA & inflationary pressures as factors for cut in TV....
While Star Sports Network has onboarded 15 sponsors, Disney+ Hotstar has got 13; advertisers who couldn’t get TV spots are....
The agency will handle social media, website development, campaign ideation, content creation and SEO strategies for brands Pedigree, Whiskas and....
Prior to this, Bhattacharya served as the National Head for Communications Planning at Motivator, a GroupM agency
Balsara, Chairman of Madison World, was speaking at his opening address on ‘OOH Fast Forward’ at the 4th edition of....
