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With the opening match of India clocking 2.5 crore concurrent viewers on Disney+ Hotstar, fingers are crossed for October 14....
Advertising agencies shared with e4m that they are encouraging employees to have hard conversations, and catering to employee expectations about....
When the Aussie innings started, there were approx 1.5 crore viewers online, it went up to 2 crore and then....
Industry watchers share that in this busy market, the increasing penetration of AI is helping brands stand out in the....
With the ICC Men's World Cup set to coincide with the festive season in India, experts opine whether advertisers will....
The streaming platform has roped in Mahindra SUVs & Tractors, Booking.com, Louis Philippe, Kingfisher, Surf Excel, ThumsUp, Black& White and....
The innovation will enable an easier viewing experience on mobile phones
The data will be released every Thursday
A decision on the price at which BARC will provide Respondent Level Data to channels is expected soon
As reported by e4m, BARC had asked MIB to clarify if it is supposed to provide broadcasters Respondent Level Data....
