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AI, Personalization, Segmentation, and Sustainability – Industry Experts Steer Into a New Era of Consumer Connection; AI to Take Centre....
InMobi's profit too sees a huge jump of Rs 89 crore
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From virtual influencers to interactive billboards, we revisit the extraordinary campaigns that defined a year of groundbreaking creativity and reinvention....
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Guest Column: Siddhartha Vanvani, Founder & CEO, Digidarts predicts the revolution in digital advertising via Immersive Storytelling, AI Precision, and....
Digital lending firms benefit from better margins they are able to generate compared to other payment and financial services, which....
Adding 2000 MarTech tools in just six months is a testament to the acceleration of AI-driven software, noted Scott Brinker....
At the e4m MarTech India Conference 2023 a panel of industry heads deliberated on the key drivers that increase engagement....
e4m MarTech India Conference 2023 saw industry leaders from across sectors discuss the scope of MarTech in India
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Signed Call™ is an industry-first, VoIP-enabled, in-app voice capability for trusted and contextual customer engagement
With MarTech making great strides, Generative AI, Machine Learning, Customer Data Platforms and Voice Search were some of the topics....
