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Nearly 200 employees fired in second such exercise this year
The higher social media consumption has led to a shift in media strategy among brands and also indicates a positive....
Going forward, authenticity would be the keyword in most campaigns and brands will be more focused on partnering with influencers....
With AI taking centre stage, experts predict not just an evolution, but a full-scale revolution in the mobile marketing landscape....
Industry experts suggest that brands need to take greater measures and closely collaborate with platforms to ensure a safer advertising....
Social commerce has become popular because of its nature, where the existing consumer behaviour of spending time on social media....
Social Beat will be responsible for crafting and executing comprehensive digital marketing strategies for Mankind Pharma
Experts say using influencers provides brands a huge opportunity to expand their reach beyond the usual channels such as Google....
Experts say using influencers provides brands a huge opportunity to expand their reach beyond the usual channels such as Google....
Live commerce is gaining popularity as it amalgamates live streaming's potency with online shopping's convenience for a more dynamic buying....
