Experts decode what Meta AI chatbot means for the digital advertising ecosystem in India
While a section of advertisers globally have raised concerns, others say that such glitches happen during big policy changes and....
Saket Jha Saurabh was previously associated with Meta as their Director and Head of Media Partnerships
Avg monthly active users of short videos dropped to 246 million in 2023 from 366 million in 2022, as per....
In a freewheeling chat, Kartik Smetacek and Rohit Malkani, Chief Creative Officers, L&K Saatchi & Saatchi, spoke about challenges in....
The Indian Society of Advertisers is looking into the matter; other industry experts opine if the case proceeds to trial....
India’s leading news publishers got fewer unique visitors in January 2024 compared to January 2023, as per Comscore. Publishers insist....
The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad....
X owner Elon Musk has also chimed in on the situation with a well-timed jibe at its rival
Post the merger of Viacom18 and Disney Star, the new company is expected to command more than 40% of TV....