Experts say due to increase in Cost Per Impression on platforms like Meta & Google, the CAC on digital has....
By removing certain ad targeting options, Meta is only decluttering its toolbox, say experts who are certain that the impact,....
The tech giant beat expectations by posting a revenue of $40 billion against the predicted $39 billion
Consolidation is the only way forward to survive in the industry that has tech heavyweights like Google India and Meta....
While the TV industry relies on large advertisers, SMBs are driving the tech platforms' ad growth, say experts
Sheryl Sandberg has been on Meta's board for 12 years; she stepped down as COO in June 2022
The campaign pays homage to the rich legacy of Karizma, known for revolutionizing sports biking in the country
As per the company’s monthly compliance report, 19,54,000 accounts were proactively banned by the company in November before reports were....
As per the company’s monthly compliance report, 19,54,000 accounts were proactively banned by the company in November before reports were....
Kartik and Rohit joined L&K Saatchi & Saatchi in 2014 and 2016, respectively, as Executive Creative Directors and were later....