Tags STORY
BrandTalk
Health insurance is a category for all seasons & reasons:...

Nimish Agrawal, Executive VP and Chief Marketing Officer, Niva Bupa Health Insurance, spoke to e4m about transforming the perception of....

By Chehneet Kaur

On The Move
Tata AIA Life appoints Venkatachalam H as CEO & MD

Venkatachalam H. will take over from Naveen Tahilyani who has been elevated to Non-Executive Director of the company

By Team PITCH

Opinion
Marketing Narratives will have to be Insight Driven

Guest Column: Mr. Prashant Dhar, Director - Marketing, A. O. Smith India explores how marketing narratives will evolve in 2024

By Prashant Dhar

Opinion
D2C Brand Marketing: betting on Omnibrands, Omnichannel Commerce, and High-quality...

Guest Column: Lakshmi Rebecca, Founder and CEO of Red Bangle, discusses the evolution of D2C brand marketing through significant trends

By Lakshmi Rebecca

Marketing Moments
Gods Join the Ad Game: Brands Craft Campaigns For Ayodhya...

From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers

By Ritika Raj

Marketing Moments
CCPA drafts guidelines to curb misleading coaching institute ads

The guidelines shall be applicable to all coaching institutes whether online or physical and cover all forms of advertisement regardless....

By Chehneet Kaur

Marketing Moments
This is my climb: Pramerica Life Insurance’s films celebrate resilience...

This campaign has been created by Publicis Worldwide India

By Team PITCH

Opinion
Marketing Trends Set to Define 2024

Guest Column: Ashish Aggarwal, Director, Product Growth and Marketing, Statiq Unveils Marketing's 2024 Roadmap - Profits, Personalization, and Ethical Practices....

By Ashish Aggarwal

Marketing Moments
ACKO Ropes in R Madhavan as the “Voice of the...

The insurer has curated a series of videos to simplify Insurance specific jargons to common people

By Team PITCH

BrandTalk
“We Want To Be A Finacial Partner Rather Than Just...

Naidu, CMO, moneyview talks about the brand segment, the evolving fintech sector, initiatives for building trust, upcoming initiatives from the....

By Ritika Raj