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Marketing Moments
TV neither dead nor going to die: Anil Kumar Lahoti

TRAI Chairman Anil Kumar Lahoti, in a fireside chat with Tata Play CEO Harit Nagpal, said mobile is not replacing....

By Sonam Saini

Marketing Moments
Importance of telecom in dynamic broadcast environment can't be ignored:...

Speaking at the 24th edition of FICCI Frames, Gaurav Dwivedi, CEO of Prasar Bharati, said there is a need for....

By Sonam Saini

Marketing Moments
Does ZEEL need a strategic or financial partner to weather...

In the aftermath of the Zee-Sony merger fallout and the subsequent crashing of its shares, Punit Goenka may have to....

By Aditi Gupta

On The Move
Orry collaborates with Karan Johar's Dharma Cornerstone Agency

The partnership aims to strengthen the influencer marketing portfolio of the agency

By Team PITCH

Marketing Moments
Disney Star-Viacom18 merger's next crucial step: Adherence to legal process

Reliance Industries and The Walt Disney Company said the media undertaking of Viacom18 will be merged into Star India Private....

By Sonam Saini

Marketing Moments
DD FreeDish Auction: Hindi movies, News & Hindi GEC highest-paid...

Manoranjan Grand paid the highest price, Rs 21.25 crore, for a slot on the platform

By Sonam Saini

Marketing Moments
Rs 125 crore added to DD’s kitty at the end...

Overall, Prasar Bharati has earned Rs 645 crore from 34 channels in the auction so far

By Sonam Saini

Marketing Moments
TV subs revenue down 4% in FY 2022-2023: TRAI

According to TRAI’s annual report, advertisement revenue recorded marginal increase of 1.6%

By Sonam Saini

Marketing Moments
We must acknowledge the shift towards OTT platforms and adapt...

MIB minister Anurag Thakur, who was speaking at an event, cautioned that content regulation requires careful consideration as it calls....

By Chehneet Kaur

Marketing Moments
Disney Star-Viacom18 deal: How good a news for BCCI?

Experts say BCCI may suffer from lack of options for cricket rights. However, due to the market being less competitive,....

By Sonam Saini