Aditi Gupta STORY
Aditi Gupta

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Marketing Moments
Merger off: How will it impact Zee share prices?

The tumultuous two years of the Zee-Sony merger saga saw ZEEL’s share prices yo-yoing; analysts say Zee’s valuation is likely....

By Aditi Gupta

Marketing Moments
FCB Ulka’s revenue up 8% in FY23

Revenue from the sale of services stood at Rs 163.6 crore in FY23, up from Rs 157.55 crore in FY22

By Aditi Gupta

Marketing Moments
Default on $200 million payment to Disney: New trouble for...

The payment default by Zee to Walt Disney’s India unit has added another layer of complexity to the already tumultuous....

By Aditi Gupta

Marketing Moments
Can Zee take legal course if Sony pulls the plug...

In case Sony decides to pull out of the merger with Zee, it may have to pay a termination fee....

By Aditi Gupta

Marketing Moments
BARC to increase meter count to 65K: Will this be...

Experts say it is not just the smaller number of meters but also the slow pace of installation of these....

By Aditi Gupta

Marketing Moments
Two mega mergers: Will 2024 start a new chapter in...

The mergers of Reliance & Walt Disney India and Zee & Sony are likely to be completed within the first....

By Aditi Gupta

Marketing Moments
Are two months enough to finalise the mega Reliance-Disney India...

Achieving a merger of this scale in 2 months is challenging, considering the complexities involved in obtaining approvals, conducting due....

By Aditi Gupta

Marketing Moments
Zee-Sony: ‘High likelihood of the merger going through’

Analysts believe that regulatory approvals will take three to four months once the extension is granted. The merged entity is....

By Aditi Gupta

Marketing Moments
InMobi sees revenue jump of 41% in FY23

InMobi's profit too sees a huge jump of Rs 89 crore

By Aditi Gupta

Marketing Moments
Zee, Sony parting ways is more power for RIL: Experts

Industry insiders believe that the likely Reliance-Disney merger could have a monopolistic approach if the Zee-Sony merger does not go....

By Aditi Gupta

Marketing Moments
ZEEL asks Sony to push merger date

The merger agreement between Zee and Sony was to be closed by Dec 22, 2023

By Aditi Gupta

Marketing Moments
FY23 Poor Show: Broadcasters see drop in ad rev

Decline in television consumption and inflationary pressures on FMCG led to a drop in TV advertising revenue, share experts

By Aditi Gupta

Marketing Moments
ZEEL revenue up 20% in Q2 FY24

Digital platform Zee5 saw a revenue jump of 59%

By Aditi Gupta

Marketing Moments
We’d like to stay in Indian market, considering options: Walt...

We are also looking to see whether we can strengthen our hand there, said the Disney CEO during the earnings....

By Aditi Gupta

Marketing Moments
Are broadcasters losing paid TV subscribers due to NTO 3.0?

Industry has a mixed response. While some say NTO 3.0 has been positive, others claim it has shrunk the number....

By Aditi Gupta