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SDCs may add a layer of accountability, but not much further, say experts, adding that the advertiser must bear the....
Stakeholders say the SC directive for submission of SDC every time an ad is to be released is against government’s....
Karan Gupta, MD, Aidem Ventures, talks about challenges that the advertisers and agencies will face in submitting the government mandated....
According to industry experts, these declarations can give away signals or hints of a major product launch or a response....
As the SDC mandate comes into effect today onwards, the industry believe there will be no change in the course....
Stakeholders, who will be impacted by SC’s self-declaration certificate mandate, express how the decision has not been thought through and....
