As per TAM AdEx Half Yearly Advertising Report, FMCG ad volumes on radio increased by 7%, while digital and print....
Reliance Jio's new offering that is touted to move the 250 million-odd 2G users to 4G will also be a....
Along with FMCG firms seeing good growth in volume & sales in the April-June quarter, industry experts say ICC World....
Guest Column: Deba Ghoshal, Vice President, and Head of Marketing, Voltas Limited, shares targeted storytelling strategies to boost sales by....
Launches ‘Project Plasma’ in collaboration with Fever FM to encourage survivors to save lives by donating plasma As the....
The weeklong network campaign #BeTheBawaal spread across Delhi, Mumbai and Kolkata will feature the stories of women 104.8 Ishq FM,....
The initiative gives couples a chance to celebrate their love in Maldives 104.8 ISHQ FM, India’s only romantic radio station,....
e4m spoke to Mayura Shreyams Kumar, Director, Digital Business, Mathrubhumi Group & Naveen Sreenivasan, Head Media Solutions, TRD, Mathrubhumi Group....
Bhatia has earlier served in leadership roles at Samsung India Electronics, IBM, Motorola and ITC Ltd Matrimony.com announced another addition....
Industry leaders say that a hyperlocal approach and digitization of channels will help the industry soar to greater heights this....