So, we have all bid goodbye to an iconic brand like Strand book store but cannot bid goodbye to all....
The most iconic food brand in India, MAGGI has turned 35! MAGGI began its journey in 1983, with the launch....
Excerpts from the conversation with Joshua Spanier, Senior Marketing Director,Global Media Google Is digital advertising as effective as it....
The Indiabulls Group, one of India’s leading business conglomerates, with a market cap of Rs. 75,389.4 Cr as of December....
Only a version of if that fits with our belief systems. "People use facts like a drunk person uses a....
While the marketing industry is still trying to understand its Artificial Intelligence strategy, blockchain is already on its way to....
Turkish Airlines presents its new commercial starring world famous heart surgeon and TV personality Dr. Oz at the Super Bowl....
The agency married creativity with technology and changed the way India shops with the world’s first 24 hour Facebook live....
JS: What are the trends we can expect in the hospitality service industry in 2018? AB: Travel and hospitality....
A perfect example of how the Out-of-home industry is moving beyond just brand awareness; catering to different segments of marketing....