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Marketing Moments
Meta AI enters the chat: Are WhatsApp advertisers responding?

Experts decode what Meta AI chatbot means for the digital advertising ecosystem in India

By Shantanu David

Marketing Moments
Are advertisers gaining an edge with AI?

Industry experts are unanimous in their view that brands are increasingly recognizing the potential of AI as it offers more....

By Nilanjana Basu

Marketing Moments
Google’s AI Search: Why are digital news publishers wary?

The Search Generative Experience is expected to cause a significant drop in traffic coming to news websites, thus creating a....

By Kanchan Srivastava

FEATURED
Q&A with Megha Tata, Chief Operating Officer, BTVI

1. Please tell our readers about key Digital trends that are reshaping the media industry. • Video First world •....

By pitchteam