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Marketing Moments
Budget 2024: Will special allocation for Bihar and Andhra Pradesh...

These allocation could enhance economic activity and ad industry growth, provided implementation is effective, say experts

By Kanchan Srivastava

Marketing Moments
Union Budget 2024 today: Industry hopes high from FM

A low-down of what players from each of the sectors hope this Budget will deliver

By Team PITCH

Marketing Moments
Budget 2024: Radio hopes for licence fee relief, reliable measurement...

Radio industry’s expectations revolve around policies that will drive innovation and lead to growth in the sector

By Chehneet Kaur

Marketing Moments
Budget 2024: M&E players want FM to push consumer spending,...

Several stakeholders, e4m spoke to, shared suggestions like facilitating subsidies to filmmakers & web series creators, easing the TDS framework....

By Aditi Gupta Sonam Saini

Marketing Moments
Union Budget 2024: Tax incentives, growth measures on the CMO...

The advertising and marketing fraternity is hopeful of a growth-oriented budget that puts more money into the pockets of the....

By Sohini Ganguly

Marketing Moments
Union Budget 2024: Gaming stakeholders bullish on push for e-sports

Industry players hopeful that the Union Budget will address issues like taxation, infra development, and support for homegrown talent in....

By Sohini Ganguly

Marketing Moments
Interim Budget 2024: What does media & advertising industry expect?

Although it's just Vote of Account, stakeholders have high hopes from the govt which range from higher DAVP ad rates....

By Team PITCH