OOH players say they were not consulted while framing the draft policy, and the proposals are 'unjustified and irrational'
Third party insurance and QR codes with agency details on hoardings to be mandatory. Also, stringent rules for DOOH
As per reports, in the wake of Monday’s billboard crash Central Railway authorities have also asked its divisions to conduct....
Bill prohibits large platforms from engaging in self-preferencing, restricting third-party apps, imposing anti-steering policies, misusing data of business users, and....
The festival of colours brought out the creativity in brands as they teamed up for matching billboards and unleashed vibrant....
In India, you can find innovation everywhere you turn—even in the preparation of a simple cup of tea!, said Microsoft....
In an exclusive interview with exchange4media, Rakesh Sharma, president of the Indian Newspaper Society, deliberates on the provisions of the....
As per media reports, the move comes as a relief for WhatsApp and Telegram as the communication service providers will....
As the celebrations begin, experts tell us the trends and challenges for the OOH sector this season
The bill is likely to be addressed after next year's general elections