To leverage the Holi fervour, brands took the social media route to join the bandwagon. They unleashed their creativity with Instagram’s most loved tool, Reels, and others kept it simple with a post yet made it eye-catching. While some brands brought out colourful Holi ads, others took their campaigns to social media and billboards.
Let’s have a look at some of the most creative social media posts.
Google India
Zomato
Hotstar
Prime Video
Netflix India
Zepto
Tinder India
Amazon India
Cadbury India
Flipkart
Ola Electric
Uber
Brands go outdoors too!
Since, OOH is a heavy investment, not many brands chose to go outdoors for this festivity. Here are some of the billboards that turned the streets into a show-stopping gallery.
Most brands came together to present collaborative billboards, but Swiggy Instamart took the lead with various brands like Ajio, Mamaearth, Bacardi and more.
Swiggy Instamart and Swiggy Food
Swiggy Instamart and Universal Music Group
Swiggy Instamart and Ajio
Swiggy Instamart and Vanish
Swiggy Instamart and Bacardi
Swiggy Instamart and Prime Video
Swiggy Instamart and Mamaearth
Blinkit and Boat