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Marketing Moments
Lok Sabha Elections 2024: As political war intensifies, Google emerges...

Tech giant earned Rs 135 crore since January this year through political advertising alone, even before polls

By Kanchan Srivastava

On The Move
Rahul Sinha to return to Zee News?

Sources suggest that Sinha will assume the role of Managing Editor at Zee News, although there has been no official....

By Team PITCH

On The Move
Navneet Kumar Sehgal named Chairman of Prasar Bharati

Navneet Kumar Sehgal (Retd IAS: 1988: UP) will serve the post for three years or until he attains the age....

By Team PITCH

Marketing Moments
50-60 million TV homes to have DD FreeDish in next...

While addressing the audience at the FICCI FRAMES 2024 event, Prasar Bharati CEO Gaurav Dwivedi asserted that there has been....

By Aditi Gupta

Marketing Moments
Importance of telecom in dynamic broadcast environment can't be ignored:...

Speaking at the 24th edition of FICCI Frames, Gaurav Dwivedi, CEO of Prasar Bharati, said there is a need for....

By Sonam Saini

Marketing Moments
BPCL ropes in Neeraj Chopra as brand ambassador

Neeraj Chopra will be the face of BPCL’s premium petrol ‘Speed’

By Team PITCH

Marketing Moments
DD FreeDish Auction: Hindi movies, News & Hindi GEC highest-paid...

Manoranjan Grand paid the highest price, Rs 21.25 crore, for a slot on the platform

By Sonam Saini

Marketing Moments
Air India channels dance to demonstrate 'Safety Mudras'

The video is developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala

By Team PITCH

Marketing Moments
Anil Kapoor tells 'apne type ke log' to try their...

The campaign, spearheaded by Anil Kapoor, aims to break stereotypes surrounding poker by showcasing it as a game accessible to....

By Team PITCH

Marketing Moments
Rs 125 crore added to DD’s kitty at the end...

Overall, Prasar Bharati has earned Rs 645 crore from 34 channels in the auction so far

By Sonam Saini