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Marketing Moments
MIB to frame overarching statute for self-regulation by OTT, digital...

According to a report in Hindustan Times, the statute will define a framework for their self-regulation and address the issues....

By Team PITCH

Marketing Moments
WhatsApp new security update postponed for three months

WhatsApp said in a blog post that there's been a lot of misinformation causing concern and we want to help....

By Team PITCH

Marketing Moments
Brands Impact announces ‘Being Candid - Season 2’ with Dia...

This 11-episode YouTube series aims to bring forward the real-life experiences of industry experts through interactive one-on-one video chat sessions....

By Team PITCH

Marketing Moments
Newsprint: Publishers seek waiver of customs duty

Newsprint cost has jumped 20 per cent in the past three months due to the Covid-19 pandemic, publishers have reportedly....

By Team PITCH

Marketing Moments
'Businesses are on Instagram because the platform drives business outcomes'

In an interaction with e4m, Sandeep Bhushan, Facebook India Director & Head of GMS, said that India has been a....

By Javed Farooqui

Marketing Moments
Trends to watch out for in 2021 in the Radio...

Industry leaders say that a hyperlocal approach and digitization of channels will help the industry soar to greater heights this....

By Noel D'souza

Marketing Moments
Truth is a scarce commodity these days, says Journalist Vir...

The senior journalist shares his views about television news with Kailashnath Adhikari, MD, Governance Now, during the Visionary Talk series....

By Team PITCH

Marketing Moments
$500 mn spent by Indian consumers on apps across iOS,...

The report further stated that $143 billion was spent on the app stores globally, which is a 20% YoY growth....

By Javed Farooqui

Marketing Moments
Moj crosses 100 million downloads on Google Play Store

Recently, it was recognized as the ‘Best App for Fun’ in 2020 by Google PlayStore Moj, a short video platform,....

By Team PITCH

Marketing Moments
Ad ticks many boxes in WhatsApp print campaign, but does...

Industry watchers feel that while the ad managed to reach out through the credible print medium, it has done little....

By Team PITCH