The TVC garnered 20x growth in terms of direct and organic sessions for Aakash Digital in comparison to the same....
As per BARC data, Week 43 has registered 38.7 million seconds of ad volume on television, highest since Week 16....
Dr. Annurag Batra, Chairman and Editor-in-Chief of e4m & BW Businessworld group, writes why staying silent on the absolute misuse....
Seeks recommendations for a ‘transparent and accountable’ system The Ministry of Information and Broadcasting (MIB) has decided to form a....
Zakka Jacob, Executive Editor, CNN-News18, talks about the revamp coinciding with the 'no BARC ratings' period, the channel’s primary focus....
Campaign's 12 contextual TVCs aligned to amplify celebratory cricketing moments during live match hours with sweet indulgences making match....
The brand plans to go all out with its advertising with TV commercials, innovative print, mobile and digital activations
TVS Credit Services Ltd. announces the onset of the #MagicalDiwali festive campaign ahead of the season’s celebrations. The....
With Contactless Check-in’, OYO guests can check-in on the OYO app wherever, whenever OYO Hotels & Homes has....
The TVC showcases the brand’s first-of-its-kind Prima LED range as a solution to dimming and outages caused by power....