The merger, however, could be an opportunity for advertisers as the sheer reach and diversity of the new entity mean....
Advertiser interest diminished due to the timing of the series—between IPL and T20 World Cup, and right before the beginning....
Industry players hopeful that the Union Budget will address issues like taxation, infra development, and support for homegrown talent in....
Nine of the 10 most downloaded fantasy sports apps in the world are Indian, as per data.ai report
At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement....
The company saw a decline in sports revenue from Star India by 17%
Prashant Khanna, Head - Field Operations, Studios, Design & Tech R&D - Sports, Disney Star, tells us how technology has....
Abhishek Ganguly, Co-founder & CEO of Agilitas Sports, talks about the aspiration to build a billion-dollar sports and athleisure company,....
License India & other markets as Agilitas adds its first brand to the portfolio of its consumer business
According to a TAM Sports report, the count of categories and advertisers increased by 65% and 37% respectively in IPL's....