ISL opening week viewership up 8% over last year: BARC

As per BARC data, the tournament has registered 3.42 billion viewing minutes in the first eight matches of 2020-21 as compared to 3.16 billion viewing minutes in 2019-20 Hero Indian Super League (ISL) 2020-21 has registered a growth of 8% in viewership in the opening wee

by Team PITCH
Published - December 08, 2020
1 minute To Read
ISL opening week viewership up 8% over last year: BARC

As per BARC data, the tournament has registered 3.42 billion viewing minutes in the first eight matches of 2020-21 as compared to 3.16 billion viewing minutes in 2019-20 Hero Indian Super League (ISL) 2020-21 has registered a growth of 8% in viewership in the opening week as compared to the previous year. As per the Broadcast Audience Research Council (BARC) India, the tournament registered 3.42 billion viewing minutes in the first eight matches of 2020-21 as compared to 3.16 billion viewing minutes in 2019-20.

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