Tags STORY
Marketing Moments
2020: A mixed bag for Cable & DTH industry

As the pandemic struck, while many got new connections to make stay at home enjoyable, there were others who opted....

By Sonam Saini

Marketing Moments
Campaigns that revived OOH in the year of the pandemic

Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium The OOH....

By Noel D'souza

Marketing Moments
TRP Scam: Will BARC’s credibility take a hit?

Not really, feel experts who say the industry continues to rely on the data provided by BARC The year 2020....

By Team PITCH

Marketing Moments
Schbang for Good & Sakshi join forces against child abuse

The campaign was launched on the eve of Christmas and intends to draw attention to the ‘Shadow Pandemic’ of Child....

By Team PITCH

Marketing Moments
YouTube includes 'Shorts' button on app home screen in India

The Shorts icon will be placed to the top or bottom row of the mobile app to make it easier....

By Team PITCH

Marketing Moments
Here’s what we can expect from dentsu’s global realignment plan...

As dentsu international announces a restructuring plan, Anand Bhadkamkar, CEO, India, dentsu, shares how this will impact the Indian market....

By Team PITCH

Marketing Moments
Facebook takes feud with Apple over iOS privacy to the...

The Facebook published full-page newspaper ads which alleged that Apple's privacy policy will force users to pay subscription charges or....

By Team PITCH

Marketing Moments
How mobile has become the marketer’s resilient channel

Industry experts shared their insights on the growing adoption of mobile in business and how Covid-19 further accelerated the growth....

By Team PITCH

Marketing Moments
Indian car transportation category sees 74% increase in UVs during...

The finding is part of Comscore's six key insights on digital consumption....

By Team PITCH

Marketing Moments
Isobar bags Digital & Creative Mandate for BSH Home Appliances...

Bosch Home Appliances (BSH) has brought on board Isobar India, the digital agency from the house of dentsu....

By Team PITCH