Tags STORY
Marketing Moments
What’s driving the Brand Bharat narrative?

A rise in number of regional creators, increasing focus on languages and cultures, and initiatives like ONDC and Make in....

By Shantanu David

Marketing Moments
Ram Mandir: News channels hike ad rates as advertisers’ interest...

Officials from news channels say there is a “substantial” growth in advertising rates and there has been an overwhelming response....

By Chehneet Kaur

Marketing Moments
Ayodhya Ram Mandir: How brands are queueing up for Jan...

From Dabur to Adani Wilmar to House of Abhinandan Lodha, India’s leading firms have come up with special marketing plans....

By Kanchan Srivastava