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The brand that wins the bid will gain rights to 100 square meters of ad space at the concourse, platform....
Posterscope’s OOH Mobility report has recorded a 12% mobility rate compared to the pre-COVID environment and showcases that ? of....
DOOH experts share how digital inventories will entice more clients to invest in transit media and make the medium more....
As per the proposal put forth recently, Western Railway has offered to....
The document issued by DMRC states that wrapping of Line 8 trains will be subject to a maximum of 10%....
Also, with new market environment post-Covid giving momentum to several new sectors like health, OTT, edu-tech and automobile, these categories....
Guest Column: Gulab Patil, the founder, and CEO of Lemma, focuses on the many technological strides the OOH industry made....
Covid has, however, impacted the share of OOH and Print in the sector’s media plans With the auto sector embracing....
While the revival for Outdoor could take anything from six to nine months, industry experts remain undeterred as they gear....
Industry experts say hyperlocal content will gain more prominence as people are mostly confined to their homes and are venturing....
