Addressing concerns related to privacy washing requires a multi-faceted approach involving collaboration among regulators, industry stakeholders, consumers & technology experts,....
Guest Column: Kamal Krishna, CEO, Mobilise writes about micro-moments and how marketers can leverage them
The report shares insights on the four pillars of content marketing – consumers, creators, technology, and platforms
76% of all social content they consume is creator made while 87% spend the most time on Instagram, the report....
The report adds that preference for Indic languages is higher in non-metros at 53% compared to metros at 39%
The Supreme Court has taken exception to IMA President RV Asokan’s comments in an interview about the Court’s criticism of....
The study, named State of States, will be carried out in collaboration with Quantum Solutions
Soha Ali Khan is part of a digital film for the product range
Saurabh Sharma has been with the Group since 2008 and most recently served as the head of Brand Studio
Saurabh Sharma has been with the Group since 2008 and most recently served as the head of Brand Studio