From Amul to Uber, brands across categories encouraged people to fight voter apathy and exercise their rights through clever creatives
Ad rates too typically go up 40-50% during elections, say industry experts
Industry experts expect a potential boost in Adex driven by elections. However, concerns loom over a post-election industry slowdown, which....
The relocation has been done in consideration of the Lok Sabha elections
Regional language usage becomes essential to show grassroots connection, understanding of local and regional issues, and creating a personal bond....
Readers can explore facts about India’s political heritage through various segments within the app
A news report says that the 17th edition of the annual event will now be a two-day fest instead of....
In a freewheeling chat, Kartik Smetacek and Rohit Malkani, Chief Creative Officers, L&K Saatchi & Saatchi, spoke about challenges in....
According to regional news players, more relevant and relatable information around the upcoming general elections has drawn more audience and....
The Quarterly Preview (Q4FY24), by Karan Taurani, states that there will be relief for print and radio sectors due to....