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Media owners are expected to seek the Prime Minister's support in shaping structural policies that could impact the industry
The draft policy proposes 10% hike in licence fee annually, blacklisting of advertisers for non-payment of fee; insurance up to....
An active medium, print has thrived and restored advertisers' confidence even amid the digital boom. Industry players share what scripted....
Uday Shankar during his stint at Star India is credited with not just building successful businesses but also cultivating a....
While industry experts express disappointment over the government giving the M&E sector a miss, they say several other initiatives that....
The FDI figure stood at Rs 7012 crore
Neha Gupta Bector, Chairperson, myTrident, shares insights on the brand’s latest campaign, the effectiveness of TV as a medium and....
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The ad showcasing Swaraj Target 630 marks the brand's second commercial featuring MS Dhoni
Industry experts attribute the decline to several factors, including dwindling viewership of non-fiction shows across Hindi GECs
Broadcast experts say the policy does not address major challenges such as over-regulation, price controls and interconnection, but instead emphasises....
