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Doughnut can be a game-changer in the data privacy space, but its implementation needs thoughtful consideration and user education, say....
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Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities talks about how younger cohorts, meme marketing, Gen....
In response to stakeholders' worries about Google’s preparedness to meet the cookie deprecation deadline and capabilities of Privacy Sandbox, the....
With Google testing Tracking Protection that curbs cross-site tracking, brands will adopt a multi-faceted approach to measure their digital ads....
While several marketers have proactively readied themselves for the shift, others are still navigating the learning and unlearning process, shared....
With no concrete roadmap, the majority of programmatic ad spend is still being put toward cookied inventory, experts say. Google....
Max Protein is well-known brand making products like protein bar After successfully carving a niche for itself in the health....
The Bonn Group of Industries has launched Choco nutty cookies, giving consumers another reason to indulge in their....
Mondelez is giving consumers their most loved taste in a cookie Consumers of today world-over are relishing chocolate....
