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Also, the civic body will hire agency for field survey of DOOH and has proposed camera+sensors to monitor illumination
The IOAA has drafted a letter to agencies with the suggestion in order to prevent them from engaging with illicit....
Traffic police is believed to have told the BMC that moving ads distract drivers leading to accidents. Luminosity of static....
In a related development, the SC has directed the Railways to follow the notice issued by the BMC to remove....
A group of over 40 media owners associated with various OOH associations from across the state visited Shinde's official residence....
OOH players say they were not consulted while framing the draft policy, and the proposals are 'unjustified and irrational'
Third party insurance and QR codes with agency details on hoardings to be mandatory. Also, stringent rules for DOOH
As per reports, in the wake of Monday’s billboard crash Central Railway authorities have also asked its divisions to conduct....
The festival of colours brought out the creativity in brands as they teamed up for matching billboards and unleashed vibrant....
As the celebrations begin, experts tell us the trends and challenges for the OOH sector this season
