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India’s top digital news publishers gear up to safeguard their intellectual property
Industry experts cite a rise in consumption of personal care products, brands promising to care for the Indian skin, and....
Digital ad spend witnessed nearly 15 percent growth in H1, which is quite low compared to H1 of 2022 when....
ISA’s model agency agreement puts forth 'Right to Audit the entire agency turnover including its entities and vendors', a demand....
Monetisation woes, rapidly changing market dynamics and threats from more competitive players are some reasons why the platforms have been....
Along with FMCG firms seeing good growth in volume & sales in the April-June quarter, industry experts say ICC World....
Most startups have been spending mostly on TV advertising, especially around big sports events. Hence, ad revenues of TV channels....
Google’s accusations against the CCI of protecting the business interests of Amazon, will intensify the tussle between the two American....
Open web programmatic ecosystem is riddled with as much as $20 billion in ad-waste which roughly accounts for ¼th of....
Terms of YouTube’s TrueView ads appear to be misleading and 'third party' audit is also questionable, according to the Adalytics....
Over 80% of YouTube’s ad placements on third-party sites violated promised standards and advertisers might not be getting what they....
Setting a new trend, senior Union ministers Rajeev Chandrashekhar, S Jaishankar and Piyush Goyal recently appeared on YouTube channels of....
Country Manager for India at LinkedIn, Ashutosh Gupta, shares how the social media platform for professionals has grown leaps and....
According to Sinha, CEO-South Asia at Leo Burnett, getting and retaining talent is the biggest constraint that he is facing....
After US, EU has also accused Google of abusing its dominant position in digital ads business. The two feel that....
