The Archies: TOI creates a 'sticker page' for fans
To celebrate the mega launch of The Archies, the publication collaborated with Netflix and Wavemaker to create a sticker page. The Times of India has collaborated with The Archies, Netflix’s latest blockbuster directed by Zoya Akhtar and featuring a fresh cast of actors like Agastya Nanda, Suhana Khan and Khushi Kapoor. To celebrate its mega launch, the publication collaborated with Netflix and Wavemaker to create a sticker page. The four-pager with Page one Archies Sticker serves as a charming collectable/ memorabilia for fans of the franchise. “With color printing on the back page of the sticker with release paper, this engaging feat required seamless collaboration among the multiple stakeholders from production, procurement, creative and distribution teams,” the publication added in a Linkedin post. Post:
Tags : Netflix Wavemaker The Archies