Network18 & ZEEL announce new RIO; change pricing of channels, discontinue bouquets
IndiaCast, the distribution arm of Network18, and Zee Entertainment Enterprises (ZEEL) Ltd have published a new Reference Interconnect Offer (RIO) that will be effective from February 1, 2024. In the new RIO, IndiaCast has terminated some of its previous bouquets and launched new ones. It has also modified thepricing of some channels.The distributor has discontinued over 25 bouquets, including Colors Wala Hindi Budget and Colors Wala Hindi Budget Plus (which were priced at Rs 25) and Colors Wala Hindi Value that was priced at Rs 28. The distribution arm has introduced several new offerings, including Colors Wala Hindi Value priced at Rs 34, Colors Wala Hindi Value Plus Sports priced at Rs 45 and Colors Wala Marathi Value priced at Rs 40. Network18has increased the pricing of some channels including Colors Marathi which was earlier priced at Rs 10 and is now priced at Rs 15. Similarly, Colors Cineplex which was priced at Rs 3 earlier has now been priced at Rs 19. ZEELhas revised a-al-carte pricing of some of its channels, including Zee Cinemalu and and Zee Picchar. Both the channels were earlier priced at Rs 10 and are now priced at Rs 15. Also, ZEEL has discontinued its infotainment channel LF HD. TheZEEL networkhas also revised bouquet pricing and discontinued two packs from the last agreement. Zee Family Pack Hindi SD is now priced at Rs 47; it was earlier priced at Rs 43. Similarly, Zee all-in-one Hindi SD pack is now priced at Rs 62; it was earlier priced at Rs 59. ZEEL and Viacom18 had last updated their pricing in December 2022 after the Telecom Regulatory Authority of India (TRAI) amended thenew tariff order (NTO). The other networks that had revised the pricing then were Sun TV, Discovery Communication India, Disney Star India, and Culver Max Entertainment. The revised RIOs were filed on December 16 and became effective on February 1, 2023.
Tags : Broadcast Industry Zeel Network18 New RIO TV Channel Pricing