Anushka Sharma becomes brand ambassador of Prega News
Conceptualized by ADK Fortune, the campaign will run across television channels, digital platforms and outdoors including hoardings and branding at prominent airports
Prega News today announced actor Anushka Sharma as its brand ambassador. The actress who is pregnant and is expecting her first child with Indian Cricket Captain and husband Virat Kohli has endorsed the brand for their new campaign.
Conceptualized by ADK Fortune, the campaign showcases the beautiful journey of being pregnant and expecting a child.
Sharma, who is in her third trimester, is expecting her baby in January 2021. The two-month-long ad campaign will run across television channels, digital platforms and outdoors including hoardings and branding at prominent airports. The ad film will also be released across India in regional languages like Hindi, Bengali, Oriya, Marathi, Gujarati, Punjabi and Assamese so that it's reach can be maximized. As part of the campaign, Sharma will be seen cherishing her pregnancy and enjoying the thought of having a child.
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