Tags STORY
Marketing Moments
Exam cancellations lead to testing times for Indian ad sector

Education brands, mainly coaching centres who used to spend most of their marketing budgets soon after results of NEET and....

By Kanchan Srivastava

Opinion
Next-Gen Marketing: The Trends That Will Shape 2024 and Beyond

Guest Column: Prasenjit Basu, Head of Marketing at Voltbek Appliances India Ltd. explores the Future of Marketing in 2024 with....

By Prasenjit Basu

Marketing Moments
All eyes on the screen: Mobile marketing set for big...

With AI taking centre stage, experts predict not just an evolution, but a full-scale revolution in the mobile marketing landscape....

By Sohini Ganguly