Tags STORY
Marketing Moments
OOH 2021: Trends that will define growth & success

OOH leaders talk about factors like mobile integration, contextual advertising and DOOH that will lead the way for out-of-home in....

By Noel D'souza

Marketing Moments
Campaigns that revived OOH in the year of the pandemic

Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium The OOH....

By Noel D'souza

Marketing Moments
Will the OTT-OOH bond prevail even post Unlock?

Experts say that OTT has still retained its love for the billboard medium and....

By Noel D'souza

Marketing Moments
Did festive spending generate revenue growth for the OOH industry?

While some OOH industry leaders say there was a 40% increase in revenue from pre-Covid days, others say it was....

By Noel D'souza

Marketing Moments
Times OOH acquires media branding rights of Chennai’s iconic billboards

The diverse kitty comprises massive unipoles, impactful gantries, toll plazas and more Times OOH has acquired the exclusive media rights....

By Team PITCH

Marketing Moments
Will this Diwali rekindle the spark in OOH spends?

Industry players say brands have renewed their interest in the medium and some new sectors have also come on board....

By Noel D'souza

Marketing Moments
Will DGCA increasing flights finally give wings to airport branding?

The increase in flights is expected to bring more opportunities for brands....

By Noel D'souza

Marketing Moments
Jumanji Fever At The D.N. Nagar Metro Station, Mumbai

Here’s some good news for all you movie buffs and Jumanji fans in Mumbai. The D.N. Nagar metro station has....

By pitchteam

Marketing Moments
Iconic display of MRF Perfinza stuns passengers at the Mumbai...

A recent display showcasing MRF’s newly launch Perfinza stands out at Chhatrapati Shivaji International Airport, Mumbai. Targeting premium & luxury....

By pitchteam