Vinod Khandelwal Sr. GM (E-com head and Buying), Nilkamal Ltd shared insights on Doctor Dream’s brand-building, positioning strategies, expansion plans....
BK Shankaranarayan, CEO, Viveks, talks about service-centric approach in their latest initiative, Home Serve App Started as Vivek & Co.....
Amongst these, the auto category is the most active with multiple brands planning their launch campaign for the upcoming year....
DOOH experts share key learnings from location-based solutions to provide brands with an effective ROI Hit hard by the pandemic,....
Industry players say brands have renewed their interest in the medium and some new sectors have also come on board....
The increase in flights is expected to bring more opportunities for brands....
DOOH experts share how brands can amplify the reach and visibility of their campaign with modern digital signage solutions The....
Ashish Saksena, COO – Cinemas, BookMyShow, takes us through the brand’s ‘My Safety First’ initiative aimed at driving awareness about....
Sundeep Chugh, Chief Executive Officer & Managing Director - Benetton India Pvt Ltd, writes why every big and small effort....
While the revival for Outdoor could take anything from six to nine months, industry experts remain undeterred as they gear....