E - PAPER
CURRENT ISSUE
LAST ISSUE
CURRENT ISSUE
LAST ISSUE
As per sources, inclusion of new teams was delayed because existing franchises did not want to share sponsorship revenue in....
It all started with IPL 2020 when established brands were sidelined by....
Television viewership for the tournament reached 31.57 million average impression, making IPL....
According to industry experts, the official broadcaster has made a revenue of around Rs 250 crore from Hotstar The 13th....
As per the data for the first 52 matches, a total of 175+ brands advertised on both regional and Hindi+English....
Bhan, Director & CMO, Max Life Insurance, revealed that brand considerations increased by 20-25% due to the brand’s association with....
Kanungo, Director – Brand and Marketing Strategy, Games24x7, spoke about ramping up....
While for a successful franchise like IPL, crossing the Rs 500-crore mark may be on expected lines, what makes the....
