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Marketing Moments
WhatsApp private groups appear on Google search again

WhatsApp said that they have asked Google not to index such chats and advised users not to share group chat....

By Team PITCH

Marketing Moments
Google-Facebook duopoly and its impact on digital advertising landscape

The duopoly, however, is now facing increasing competition from e-commerce, OTT video, and short-form video platforms, say experts Tech giants....

By Javed Farooqui

Marketing Moments
OOH 2021: Trends that will define growth & success

OOH leaders talk about factors like mobile integration, contextual advertising and DOOH that will lead the way for out-of-home in....

By Noel D'souza

Marketing Moments
TRP scam chargesheet alleges Republic & BARC nexus in TV...

Former BARC CEO and COO have been accused of misusing their official positions in BARC to not just tamper with....

By Team PITCH

Marketing Moments
WATConsult launches ‘Bharat by WATConsult’ for multilingual marketing needs

The agency will be offering a holistic capability stack for local languages on digital WATConsult has launched ‘Bharat by....

By Team PITCH

Marketing Moments
Sun Pharma unveils ‘Jandaar Bano’ campaign for Revital H Woman

Conceptualized by Lowe Lintas, this new Revital H Woman campaign educates women on consuming a multi-vitamin like Revital H Woman....

By Team PITCH

Marketing Moments
No magazine cover should have 1 woman and 9 men

Guest Column: But then again, writes Mithila Saraf, Business Head, Famous Innovations, no industry should have such few women leaders....

By Mithila Saraf

Marketing Moments
Bombay HC clamps down on SebaMed ad 'ridiculing' HUL

As per HC order, USV, SebaMed's parent company, has been restrained from using the ad campaign on all platforms --....

By Team PITCH

Marketing Moments
Sebamed vs HUL: Comparative advertising done right?

Industry observers weigh in on the ad-war and who actually gains from this one ....

By Misbaah Mansuri

Marketing Moments
OTT & TV set for complementary growth in India, say...

The session titled ‘Content: Rise of On-Demand Models’ had four speakers and was moderated by Karan Taurani, VP, Elara Capital....

By Javed Farooqui