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Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring....
Industry experts share govt advertising took a hit due to the long voting schedule and brands too didn’t want to....
While BJP has spent over Rs 21 cr in the last 90 days on wooing voters on FB, Cong stands....
From Amul to Uber, brands across categories encouraged people to fight voter apathy and exercise their rights through clever creatives
Agency heads, including those who have handled accounts of opposition parties in the past, have made a beeline to meet....
As the out-of-home industry gears up for the general elections in India, experts weigh in on the challenges and opportunities....
Devika Bulchandani, Global CEO of Ogilvy, and Piyush Pandey, Chairman Global Creative and Executive Chairman of Ogilvy India, share their....
The bill is likely to be addressed after next year's general elections
