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According to the latest TAM AdEx report, commercial advertising held a 55% share in ad volumes whereas promos had a....
Guest Column: Ravish Kumar, Business Head- Regional Entertainment (Kannada and Marathi Clusters), Viacom18, says that one key lesson that the....
The appointment sees OMG take on the complete paid media duties for all of Electrolux’s brands Electrolux has appointed Omnicom....
The service will be available to subscribers at Rs 1.5 a day Tata Sky has joined forces with Malayalam GEC....
The growth is compared to the same period last year News has been the top genre this year, predictably due....
Lulla, CEO of BARC India, addresses key topics such as TV viewership....
Industry leaders are optimistic that the growth momentum will continue post festive season, with December likely to witness high single-digit....
During IPL 13, the ad volume for the sports genre also increased by more than three times compared to the....
During this period, news genre added 31% share of ad volumes followed by the GEC genre in the second place....
Web Spiders has launched Gecko AI - an outbound hiring and video interview solution at Tech HR 2018....
