Tags STORY
Marketing Moments
BMC contemplates banning video ads on DOOH

Traffic police is believed to have told the BMC that moving ads distract drivers leading to accidents. Luminosity of static....

By Kanchan Srivastava

Marketing Moments
2023: OOH's year of resilience & resurgence

Industry players have been unanimous that integration with mobile and social media and location-based targeting were the highlights of the....

By Chehneet Kaur