Tags STORY
Marketing Moments
Rashmika Mandanna stars in the latest campaign launched by McDonald’s

The brand has launched two TVCs as part of a 360-degree campaign, that will be aired in Karnataka, Tamil Nadu,....

By Team PITCH

Marketing Moments
McDonald’s India (West and South) announces Rashmika Mandanna as brand...

 Rashmika is a household name and a popular face among millennials, especially in the Southern states of the country....

By Team PITCH

Marketing Moments
Dangal Games forays into fantasy gaming introduces ‘FantasyDangal’

Dangal Games that recently secured 1 Million USD in ‘Series A’ funding as part of its long-term business strategy to....

By Team PITCH

Marketing Moments
Tata Salt’s latest campaign uses the power of AR to...

91 years after Dandi, Mahatma Gandhi urges the nation to join a march against Covid 19 As a brand that....

By Team PITCH

Marketing Moments
TikTok to downsize India team after govt move to extend...

TikTok CEO Vanessa Pappas and VP of Global Business Blake Chandlee informed that the downsizing will be carried out with....

By Team PITCH

BrandTalk
'In times of distress, customers can hide but responsible brands...

Rajesh Uttamchandani, Director, Syska Group, shares insights on the rationale behind venturing into a new segment, marketing strategy, distribution plans,....

By Ritika Raj

Marketing Moments
TRP scam chargesheet alleges Republic & BARC nexus in TV...

Former BARC CEO and COO have been accused of misusing their official positions in BARC to not just tamper with....

By Team PITCH

Marketing Moments
Vedantu appoints Kunal Dubey & Lucky Saini as Marketing Head...

Based in Bengaluru, Dubey and Saini will report to the company’s COO, Arvind Singhal Vedantu has announced two senior appointments....

By Team PITCH

Marketing Moments
Sourav Ganguly-Fortune fiasco: Was suspension of ad the right move?

Brand custodians opine that it was a sensible decision by the company to halt the ad, given the polarised environment....

By Misbaah Mansuri

Marketing Moments
Sourav Ganguly’s angioplasty makes Twitter revisit his Fortune Oil ad

Some users pointed out that trolling the brand and dragging an ailing Ganguly into the fray is in poor taste....

By Team PITCH